Taylor, we’re gonna let you finish but Beyonce had one of the best videos of all time.
After dropping her new single, “Look What You Made Me Do,” on Thursday evening, Taylor Swift followed up with a sneak peek of the video, which she announced would debut during Sunday’s MTV Video Music Awards.
Official #LWYMMDvideo world premiere.
Sunday 8/27 at the @vmas pic.twitter.com/tjAxr8qdsY— Taylor Swift (@taylorswift13) August 25, 2017
Though Swift may have been looking to eclipse her musical rival Katy Perry, who released the overstuffed video for “Swish Swish” Thursday morning, the strategy backfired.
Despite the preview being 20 seconds long, there was only really one shot that mattered to the internet. In one spitter, she’s flanked by her squad. Except this time, white women don’t comprise her squad. Instead she’s flanked by a group of men mostly men of color, including RuPaul’s Drag Race judge and YouTube content creator Todrick Hall.
But rather than bringing up bad memories of “Bad Blood,” most people thought that Taylor and her melanin-infused squad were trying a bit too hard to imitate another cultural landmark Beyonce’s Black-Lives-Matter-themed “Formation,” and her Super Bowl performance of the song. And thus, a meme was born.
A lot of people riffed on the chorus of “Formation.”
“Okay ladies now let’s gentrification.” pic.twitter.com/B8xL0oxrKl
— Kar L. Stine (@karyewest) August 25, 2017
“Okay, ladies now let’s get in segregation.
Give them proof, we have no coordination.” pic.twitter.com/A1ggSuHE8F
— Leon Langford (@MasonLLL) August 25, 2017
Okay ladies now let’s do some colonization pic.twitter.com/ANQoVemDwG
— chanai (@femchanai) August 25, 2017
okay ladies now lets get in caucasian pic.twitter.com/787hS3sYCY
— Bob Vulfov (@bobvulfov) August 25, 2017
Okay ladies now let’s get in victimization pic.twitter.com/j8SbUXme6p
— horace (@trashygaytweets) August 25, 2017
Others chose to invoke Beyonce’s recounting of her heritage:
“My daddy alabaster…mama white as slave master. You mix that whiteness with that whiteness, get a career faster…” pic.twitter.com/wLCdOyKMQw
— [kie.ran] (@danblackroyd) August 25, 2017
“My daddy Pennsylvania,
momma from Pennsylvania,
You mix that Pennsyl with a Vania I am from Pennylvaniaaaa” pic.twitter.com/uJZ2K9fJX7— Marcia Belsky (@MarciaBelsky) August 25, 2017
And, perhaps the song’s most quotable line, “When he fuck me good I take his ass to Red Lobster.”
When he fuck me good I take his ass to Cracker Barrel. pic.twitter.com/y4x1m2cDRD
— Michael Arceneaux (@youngsinick) August 25, 2017
“When he fuck me good I buy his ass a chai latte” pic.twitter.com/rNkYYeuhGI
— Calvin Scott Roberts (@calvinscottrob) August 25, 2017
“When he fuck me good I grab him some extra mayo.” pic.twitter.com/xg1hnTWm3C
— Denizcan Targaryen (@MrFilmkritik) August 25, 2017
Taylor’s video, which is already behind the pop culture eight ball, will premiere on Sunday during the VMAs.
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