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Winona Ryder’s Hair Commercial Has the Internet Screaming

One of the most iconic moments of the Golden Globes telecast happened during the commercials.

In an extended commercial, Winona Ryder made her debut as the face of a L’Oreal Paris campaign targeting damaged hair. It’s a wild ride that includes a stunning reveal and a callout to Ryder’s comeback on Stranger Things.

Take a look here:

Twitter went wild for the spot and were ready to hand Ryder every award imaginable.

Thanks, Winona. We need to go lather, rinse and repeat our wigs now.

Mathew Rodriguez

Mathew is a staff writer at INTO. His work has appeared in Mic, Slate and Complex. He loves "Buffy the Vampire Slayer," Flannery O'Connor and female rappers and is working on a memoir.