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Your Trash Is This Makeup Artist’s Treasure

“If Rihanna wants a new spokesmodel to incorporate empty tuna cans and an old pair of Crocs into her ad campaigns, have her people call my people!”

Vancouver-based makeup artist Lyle Reimer (@lylexox) is doing his part to reduce, reuse, recycleone beat-for-the-gods look at a time. Using his face as a blank canvas and random refuse as his paint, Reimer creates surreal makeup looks that have Instagram gagging on the reg.

His work has earned him collaborations with Gucci and Pepsi and shout-outs from Viktor and Rolf, and he’s just getting started. Check out our interview for more on Reimer’s must-have makeup products, his thoughts on Fenty, and his plans for the future.

Each year the cleaning staff at Le Grand Poisson Hotel hosted a janitorial fun fair; a carnival-esque event that celebrated the art of fresh laundry and polished porcelain. At this years festivities, Tina Horgelsson waited in line for an hour and a half at the Clorox Carousel to ride the oversized jugs of washing detergent that gyrated about, like a dancer on amateur night at “The Scratching Post”, while bleach scented smoke enveloped the riders. #goodcleanfun #sofreshsoclean #outkast #whiterwhites #koifish #tide #bleach #style #couture #makeup @maccosmetics #macartistrelations #paris #fashionphotography #editorial #mua #love #me #paint #gay #thecrazyhorse @cirquedusoleil #feathers #mixedmedia #artdirector #art Thanks to everyone here in Paris for the warm reception… see you all again soon! Xox

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Tell me a bit about yourself and where you come from?

I am currently based out of Vancouver, Canada and have lived here for the last 18 years. I was born in an insanely small town in the province of Saskatchewan, population of less than 100 peopleneedless to say I stuck out like a sore thumb for most of my life there.

I have always made art, and it was always very nurtured within my family as something that should be pursued. I have an aunt who was a makeup artist, and she would travel all over the globe doing amazing work. When I was growing up she would come visit us in our small town and I felt like I had died and gone to heaven. She brought so much culture and worldly experience to me, and I know that it is because of her that I pursued makeup later on in life.

Makeup is a rite of passage for girls, but not so much for boys. How did you get into the industry?

When I was 18 I lived in Cuba for a year on an exchange program, and I spent that time figuring out what I wanted to do as an artist. When I returned to Canada I began looking up makeup schools and decided to move to Vancouver and study. For me makeup on a face was just a change in canvas, and so it broadened the scope of my work.

I remember watching the girls in my class do makeup and I would marvel at how they applied eyeshadow and could do a perfect lip liner, but quickly realized that I would need to find my own voice in the makeup world and that there was no “right or wrong” way of applying product just a personal choice.

You turn trash and everyday objects into beautiful works of art that you apply to your face. How did you develop your signature aesthetic?

My style of art has been a labour of love. Exercising the ability to not edit the thoughts that come into my mind. It is about embracing the inspirations that come to mind and not questioning whether or not others may find beauty in it. I have always loved the randomness of trash and mundane objects of everyday life. Taking that as a jumping off point for looks, and breathing what i feel beauty is into them. I refer to my style of makeup as “facial sculpture” and use makeup not as the sole vehicle, but rather as a component to arrive at the destination.

The latest cast member at the local burlesque revue & perogie bar, Blanche Girthwate, caused quite the buzz at the “Electric Undercarriage”. A dance routine involving two pounds of fried onions, canned miniature sausages and an array of German trimmings (rightfully named “I dream of Weenie”) quickly became THE performance to see! Truly entertainment that catered to the art of seduction and sauerkraut. #flipyourlid #catonahottincan #cannedheat #sexysauerkraut #weenie #fashion #vogue #vintagevogue #dreamgirl #viviennewestwood @viviennewestwood @jgalliano @maisonmargiela @thombrowneny #love #makeup #art #gallery #gay #instagay #lashes #lips #liner #milinery #streetstyle @patti_wilson @eugenesouleiman @1malcolmedwards @stevenmeisel_ @stevenkleinstudio …………….. thank you all for coming to see me transform at IMATS today. Special thanks to @blancheworld for hosting me!!! ❤️😘❤️xox

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Is there an intentional message about turning trash into wearable art?

There is not an intentional message that I am looking to put out into the universe, but perhaps it has become a way to have others question the status quo of beauty and what we deem as beautiful. Taking something “undesirable” and passing it off as high fashion is just something that truly resonates with me.

Can you talk us through your creative process of creating a look?

There really is not a process that i adhere to. I kind of work all over the map. I am constantly creating pieces that will be used in looks, whether it be a pair of earrings or some form of facial adornment, styling or cutting up wigs time is always dedicated to the craft. Then when I have a day off from my 9-5 work life and I’m not travelling somewhere for work, I’ll sit down in the studio to put the look together. I can then look around the studio and see if any of the pieces i have created speak to me on that day and begin.

I never know where the look is going to end up, I trust in what i am doing and that the choices I will make will be the right ones … (or at least “right” in my mind).

Tune in later this week on E True Hollywood story and follow the life of Eve Narkalepski. The classic story of a bride jilted at the altar, turning to a solitary life of Scrabble and sardines. Then like a phoenix from the ashes rises to dominate small business with an entrepreneurial edge to launch a successful cleaning company, “Your Dirty Deeds” (specializing in the cleanup of beet juice and the aftermath of culinary crimes. Choose from a range of services including: 1.) A premeditated cleanup 2.) A cleanup of passion 3.)Its like a beet-bath up in here. #allabouteve #hollywoodreporter #trickortreat #happyhalloween #happyhollywood #dirtydiana #carrie #scrabble #macartistrelations #macpro #magiccastle #love #fashionphotographer #editorial #red #redrum #eyes #liquidlipstick #liquidlatex #piercing #pearls #gallery #gay #instagay #drag #clubkids #newyork Have a Happy Halloween everyone! Lots of love and hugs to you ❤️❤️❤️xox

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What are your must-have makeup products right now?

MAC Studio Fix Fluid, MAC Prep & Prime Pressed Powder, Anastasia Beverly Hills Waterproof Creme Color in Honey, false lashes from Sugarpill, MAC Lipmix, Korean sheet masks, Makeup Forever Flash Palette.

Thoughts on Fenty beauty?

I haven’t actually used any of the Fenty Beauty Products, truth be told. I am consistently amazed at the constantly changing beauty landscape. It seems like a new brand is popping up every other second! If Rihanna wants a new spokesmodel to incorporate empty tuna cans and an old pair of crocs into her ad campaigns, have her people call my people! Lol.

Known throughout the dairy circles as the ingenue of milky music with a voice of white liquid gold,Lorlene Wandergrope was the clear choice to be the headliner for the “Livin la Vida Lactose” music festival; celebrating the virtues of mother nature’s preferred beverage. Opening with a crowd pleaser and hit single “2% Lover”, then building on that momentum with a reggae infused showtune “More than a Milkpump”, and finally bringing the masses to a feverish climax with “Mother Udder”. #milkfed #homo #gotmilk #gotmilf #milkmaids #dairyqueen #dairyland #fashion #fashionweek #selfportrait #clubkid #drag #rpdr #love #cindysherman #mua #lipstick #costume #halloween #gay #instagay #fashionphotographer This look was created for Viktor & Rolf to celebrate their 25th anniversary. Thank you both for all of the beauty and inspiration you have brought to the planet. With much love and respect, Lyle XOX @viktor_and_rolf

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What opportunities have your skills brought you?

I have been fortunate enough to have my art take me all over the map. Traveling to Paris, New York, Amsterdam, Berlin, Tokyo, Taiwan, and working with some fantastic individuals. Having celebrities and industry giants who i have the utmost respect for contact me to either collaborate on a project or to shower me with their praises has been overwhelming, and many times I have sat back and just cried thinking about how honored i feel to have others celebrate all my crazy.

When Viktor & Rolf send you a personal email and say “we are such fans of your work. would love to meet you here in Amsterdam.” you have to do a double take to make sure you’re reading the email correctly. Collaborations with Gucci, Pepsi, and Bea Akerlund have certainly been a few of the more special career moments.

Hoping to solidify a new genre of theatre by marrying what most would deem opposing styles (fashion and tragedy) into one: Fashedy; Geraldine Swinehaven piggybacked on her wildly successful run of “My Left Foot (is a Gucci 9)” and decided to tackle the 1977 stage production of “The Elephant Man” and inject a staggering amount of couture into the production. Now christened,”The Elephant Manish Arora”, which promised to be a dazzling spectacle of both tears and tear drop pearls set in crushed velvet. Under the show’s title the marquis read “If your going to lurk in the shadows, do it wearing this seasons’ finest.” #lessmerrickmoremargiela #bernardpomerance #theatre #offbroadway #marquee #costume #couture @maisonmargiela @manisharorafashion #accessoriesbylylexox #mixedmedia #potatosack #fashionweek #gay #instagay #ganesha #elephantman #potd #mua @interviewmag @fabienbaron @mmparisdotcom @vogueitalia @vmagazine @visionaireworld @viktor_and_rolf @mertalas @thelovemagazine

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What artists inspired you growing up?

I didn’t grow up going to galleries or taking in typical art exhibitions. For me, inspiration came from a handful of people who lived in a nearby city whose style of dress was so different than anyone else I knew. They were several years older than I was, and I just admired their total disregard for rules and owning their look! The movie Mannequin was also a big inspiration for me a total 80’s classic filled with imagination that opened my eyes to what life could be like as a working artist. It was also in this film that I saw my first gay character and had someone to relate to! R.I.P. ”Hollywood”.

Much later on in life, inspiration came from (and continues to come from) artists like Wangechi Mutu, Judith Supine, Ray Caesar, Julie Verhoeven and Nick Georgiou, Mathias Augustyniak and Michael Amzalag (of M/M Paris).

What are you working on right now?

Currently working on a coffee table book of my work which is a dream of mine that I have had for so long. Also I’ll be doing a live transformation and art installation in Mexico City in the new year that have begun to prep for, along with other magazine editorials that I have lined up both in front of and behind the camera. Travels already booked for the near future include LA, Lisbon, London, and Italy. Never a dull moment, always working on something!