What are the gayest Halloween costumes of 2023?

Still on the hunt for a costume to round out your “Halloweekend?” Of course you are. Want it to be as queer as possible? Of course you do.

Luckily, Google Trends has an easy way to find your new look: Frightgeist, a tool that’s aggregated this year’s most popular Halloween costumes based on Google Search trends.

At the very top of the list is Barbie (no surprise there) followed by a princess and Spider-Man. For slightly basic results, keep scrolling; there are literally hundreds of costume ideas to get inspired by.

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Naturally, plenty of folks will be dressing as their favorite goth characters from classic Halloween movies. The list includes Wednesday and Morticia of The Addams Family (and of recent Netflix fame); Lydia Deetz and Beetlejuice from, of course, Beetlejuice; Jack Skellington and Oogie Boogie from The Nightmare Before Christmas; and if you’ve got a group of three, the Sanderson sisters of Hocus Pocus are always a winning option.

Another popular costume category is villains. Disney villains are infamously queer-coded, and by dressing up as one, you could bring that subtext to the surface. Cruella de Vil, Maleficent, and Ursula are all popular choices (the latter in partial thanks to this year’s remake of The Little Mermaid, which also brings Ariel and Prince Eric costumes to the list).

Outside of Disney, DC’s Poison Ivy and Harley Quinn are also classic costumes for a reason. These two are great on their own or as a sapphic couples costume, and the rest of DC’s lineup of villains is equally iconic.

A third winning category this year is gay music icons, including Taylor Swift and Renaissance-era Beyoncé — though exactly which looks fans will be recreating is anyone’s guess. Perhaps Taylor’s now famous bejeweled Lover leotard and Beyoncé’s “hands-on” Loewe bodysuit? But both artists have massive catalogs of looks from throughout their careers worth rocking.

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What do Viola Davis and Beyoncé have in common? A handsy fashion sense, apparently, inspiring mash-ups of the two divas’ greatest hits.

And if you truly can’t resist the allure of a Barbie costume, why not dig a little deeper than Margot Robbie and Ryan Gosling? Though we love all the Barbies, only one was played by Kate McKinnon: Weird Barbie, the crayon-covered, extremely flexible doll, who would let you pay homage to the year’s biggest movie without rocking the same fit as 50 other people at your Halloween party.

You could also portray a different doll entirely: both Bratz and Monster High make the list, with the latter providing a perfect blend between cute and creepy and enough monstrous characters for your whole friend group.

If none of these options are up your alley, Frightgeist also includes a tool called the Costume Wizard where you can get an idea suited to your exact tastes. Set the two sliders for “spookiness” and “uniqueness” anywhere between 0% and 100%, choose either a classic or a modern style, hit submit, and get a free idea from the ether of the internet. (Both sliders at 100% will suggest you dress as haunted doll Chucky, while both at 0% will tell you to go as a sheep. Truly, there’s something for everybody.)